The Brand Verb
I’m Sebastian Samuel a brand strategist and I’ll be sharing insights, tips, and ideas about branding, design, leadership, starting and growing your business, getting clients, and conquering your fears. I hope you enjoy my content and that it helps you move your brand forward.
Episodes

Saturday Mar 01, 2025
Saturday Mar 01, 2025
Thinking about rebranding? Don’t just change your logo—change your strategy.
In this episode of The Brand Verb, we’re breaking down how to rebrand the right way—without confusing your audience, losing trust, or making costly mistakes. I’ll walk you through:✅ The 3 types of rebrands (and which one you actually need)✅ Why some rebrands fail hard (hello, Gap logo disaster)✅ The 5-step process to make your rebrand smooth, strategic, and successful
A great rebrand isn’t just about looking better—it’s about becoming the brand you’re meant to be. Let’s do this right.
#BrandStrategy #Rebranding #BrandIdentity #MarketingTips #BusinessGrowth #EntrepreneurMindset #Branding101 #LogoDesign #BrandEvolution #TheBrandVerb

Saturday Feb 22, 2025
Saturday Feb 22, 2025
People don’t just buy products—they buy trust, experience, and emotion. And guess what? Design plays a massive role in that.
In this episode of The Brand Verb, we’re breaking down why good design isn’t just about looking pretty—it’s about selling. From building instant trust to creating emotional connections, I’ll show you how great design makes people buy, and bad design makes them bounce.
If your branding, website, or packaging isn’t helping you sell, it’s working against you. Let’s fix that.
#branding #branddesign #logo #logodesign #webdesign #website #gooddesign

Saturday Feb 15, 2025
Saturday Feb 15, 2025
Your fonts and colors are saying more about your brand than you think—before you even say a word. In this episode of The Brand Verb, we’re breaking down how typography and color psychology influence perception, trigger emotions, and impact trust. From choosing the right fonts to understanding what colors communicate, you’ll learn how to make your brand visually unforgettable.
Because branding isn’t just about what you say—it’s about what people see and feel. Let’s make it count.
Here are some free font sites: dafont.com, fonts.google.com, fonts.adobe.com
Check out creativemarket.com/fonts
#branding #branding101 #brandcolors #brandtypography #colors #typography #logo

Friday Feb 07, 2025
Friday Feb 07, 2025
If your brand isn't consistent, it's forgettable. In this episode of The Brand Verb, we're talking about why consistency matters, how it builds trust, and what happens when your visuals, messaging, and experience don't match. Learn the three key areas where consistency makes all the difference-so your brnad stays clear, recognizable, and unforgettable.

Saturday Feb 01, 2025
Saturday Feb 01, 2025
Your brand isn’t just what you sell—it’s the story you tell. In this episode of The Brand Verb, I’m breaking down how to craft a brand story that’s real, relatable, and unforgettable. No corporate fluff, just the raw truth about why your story matters, how to tell it, and how it can turn casual browsers into loyal customers.
Ready to make people care about your brand? Let’s get into it. #branding #brandstory

Friday Jan 24, 2025
Friday Jan 24, 2025
Your brand’s look isn’t just decoration—it’s communication. In this episode of The Brand Verb, we break down how aesthetic shapes perception, triggers emotion, and builds instant trust. From first impressions to emotional connections, I’ll show you why your visuals matter more than you think—and how to make them work for you, not against you.
If your branding is confusing, messy, or just not hitting right, this episode is your wake-up call. Let’s make your brand look as good as it truly is.

Friday Jan 17, 2025
Friday Jan 17, 2025
Branding isn’t just about a logo—it’s about connection, trust, and standing out in a crowded market. The Brand Verb is your go-to podcast for insights, strategies, and real talk on branding, design, leadership, and growing your business. Whether you’re building your brand from scratch or refining your message, I’ll help you make it clear, compelling, and unforgettable. Let’s make your brand matter.